From June 9–12, 2026, WestFood Joint Stock Company participated in Seoul Food 2026, one of South Korea’s most prestigious international trade exhibitions for the food and beverage industry. The WestFood delegation was led by Ms. Nguyen Thi Thanh Ha, Chief Operating Officer.
The exhibition brought together a large number of food manufacturers, distributors, trading partners, and industry professionals from around the world, providing an excellent platform for international business networking and collaboration. During the event, WestFood showcased its flagship product portfolio while welcoming numerous visitors to its booth to explore its products and discuss potential business opportunities.
As global consumer demand continues to shift toward convenient, high-quality food products with clear traceability, WestFood’s participation in Seoul Food 2026 represented an important opportunity to introduce Vietnam’s strengths in value-added agricultural processing to international partners. With a strategic focus on tropical fruit products, WestFood not only offers diverse product solutions to global markets but also contributes to enhancing the international value and recognition of Vietnamese agricultural products.
At the WestFood booth, products were presented through a fresh and modern display that embodied the company’s brand spirit as the “Vietnam Ambassador of Tropical Fruits.” This vision reflects WestFood’s long-term commitment to bringing Vietnam’s signature tropical fruits closer to consumers worldwide through consistent product quality, reliable manufacturing capabilities, and the capacity to meet the evolving demands of export markets.
Beyond product promotion, participation in Seoul Food 2026 also enabled WestFood to gain valuable insights into emerging consumer trends, market demands, and evolving international standards. Through direct discussions with visitors and business partners, the company further expanded its professional network, identified potential partners, and explored new opportunities for collaboration in the food processing industry, particularly in tropical fruit products—one of Vietnam’s greatest competitive advantages.
The event once again demonstrated WestFood’s commitment to international integration, strengthening its competitive capabilities, and expanding its export markets. Backed by a solid foundation in manufacturing, food processing, and product development, WestFood continues to reinforce its position as a trusted Vietnamese food processor while promoting the image of high-quality Vietnamese agricultural products on the global stage.
Through continuous innovation in production, product development, and market expansion, WestFood remains committed to bringing Vietnamese tropical fruits to consumers around the world. Its participation in Seoul Food 2026 marks another milestone in the company’s international trade journey and reflects its long-term commitment to enhancing the value of Vietnamese agricultural products, strengthening partnerships with global stakeholders, and contributing to the sustainable development of Vietnam’s food industry.
