F.I.T Group https://fitgroup.com.vn F.I.T Group Joint Stock Company Wed, 01 Jul 2026 02:35:07 +0000 en-US hourly 1 Vikoda Sponsors the Scientific Conference on Otorhinolaryngology, Audiology, Regenerative Medicine & Aesthetic Medicine, Promoting the Value of Sustainable Healthy Living https://fitgroup.com.vn/vikoda-sponsors-the-scientific-conference-on-otorhinolaryngology-audiology-regenerative-medicine-aesthetic-medicine-promoting-the-value-of-sustainable-healthy-living/ Sun, 28 Jun 2026 02:21:29 +0000 https://fitgroup.com.vn/?p=17461 As the official sponsor of the Scientific Conference on Otorhinolaryngology, Audiology, Regenerative Medicine & Aesthetic Medicine in Da Nang, Vikoda reaffirmed its long-standing commitment to community health through its naturally alkaline mineral water with a pH of 9.0. Beyond keeping participants hydrated throughout the event, the brand also shared its vision of proactive wellness inspired by nature’s original values. Guided by its “5 Good Values” quality commitment, Vikoda continues to deliver sustainable health solutions that empower consumers to embrace healthier lifestyles..

Following a successful day of insightful scientific presentations, in-depth panel discussions, and practical knowledge sharing, the conference concluded with more than just the exchange of medical expertise. It reinforced a shared commitment to building a healthier future for the community. As a proud sponsor, Vikoda was honored to support healthcare professionals, researchers, and distinguished delegates by providing natural hydration while promoting the importance of everyday wellness through the purity of nature.

Vikoda Proudly Supports the 2026 Scientific Conference: Otorhinolaryngology, Audiology, Regenerative Medicine & Aesthetic Medicine – From Biomedical Innovation to Clinical Practice

As preventive healthcare continues to gain importance, proper hydration has become recognized as a fundamental pillar of long-term well-being. More than simply quenching thirst, adequate daily water intake helps support essential bodily functions and contributes to overall health. Understanding this, Vikoda remains dedicated to providing premium natural alkaline mineral water that supports consumers in building healthier habits every day.

At the heart of Vikoda’s reputation is its “5 Good Values” quality standard—a comprehensive commitment that defines every bottle produced. The journey begins with exceptionally pure water sourced directly from the Danh Thanh Natural Alkaline Mineral Spring. Protected within a 35-hectare conservation zone, this precious mineral source is carefully preserved from external environmental impacts, maintaining its natural purity from the very beginning. This commitment ensures that every bottle of Vikoda delivers the authentic quality that nature has created over millions of years.

As the conference’s exclusive water sponsor, Vikoda proudly provided delegates, healthcare professionals, and guests with premium natural alkaline mineral water throughout the event, helping them stay refreshed and energized during a full day of scientific exchange.

One of Vikoda’s defining characteristics is its naturally occurring pH of 9.0, achieved entirely through nature without artificial electrolysis. This natural alkalinity may help neutralize excess stomach acid and support the body’s natural acid-base balance. In today’s fast-paced lifestyle—where modern diets and daily stress can contribute to imbalance—choosing naturally alkaline mineral water offers a simple yet effective way to support long-term wellness, particularly for individuals with active lifestyles or demanding professional routines.

In addition to its natural alkalinity, Vikoda contains a balanced concentration of valuable trace minerals, with a Total Dissolved Solids (TDS) level ranging from 100–400 mg/L, allowing for efficient absorption without overwhelming the body. Essential minerals including H₂SiO₃, HCO₃⁻, Na⁺, K⁺, and Ca²⁺ play important roles in metabolism, electrolyte balance, and overall physiological function, contributing to better health and vitality. This naturally balanced mineral composition is what distinguishes Vikoda and has earned the trust of millions of consumers in Vietnam as well as in international markets.

Vikoda’s natural alkaline mineral water continues to be well received by healthcare professionals, business partners, guests, and consumers at major conferences and special events, further strengthening the brand’s reputation as a trusted wellness companion.

Supporting the Scientific Conference on Otorhinolaryngology, Audiology, Regenerative Medicine & Aesthetic Medicine reflects more than Vikoda’s commitment to corporate social responsibility—it also reinforces the brand’s long-term vision of sustainable development. Behind every advancement in medicine, every scientific breakthrough, and every effective healthcare solution lies a foundation built on simple yet essential daily habits, among which quality hydration remains one of the most important.

As the conference concludes, the scientific knowledge shared will continue to inspire innovation, professional collaboration will continue to expand, and the collective commitment to a healthier community will move forward. On this journey, Vikoda will continue partnering with the Vietnam Nutrition Association in healthcare initiatives, medical education, and community wellness programs—delivering premium natural alkaline mineral water while helping people nurture their health through nature’s most original gifts.

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Danh Thanh Sport Drink – Powered by the “Jewel in the Rock,” Ushering in a New Era of Vietnamese Sports Mineral Water https://fitgroup.com.vn/danh-thanh-sport-drink-powered-by-the-jewel-in-the-rock-ushering-in-a-new-era-of-vietnamese-sports-mineral-water/ Thu, 25 Jun 2026 02:17:20 +0000 https://fitgroup.com.vn/?p=17459 Millions of years ago, nature quietly crafted precious “Jewels in the Rock” deep beneath the land of Khanh Hoa. Today, that original source of energy has been awakened to accompany modern lifestyles. This is the story behind Danh Thanh Sport Drink—the latest innovation from Khanh Hoa Mineral Water Joint Stock Company, marking a new milestone after more than 36 years of preserving and enhancing the exceptional value of the Danh Thanh natural mineral spring.

For decades, Danh Thanh – Vikoda has been recognized as a trusted natural mineral water brand, renowned for its precious mineral source formed over millions of years through geological evolution. Originating from pure rainfall on the Truong Son Mountain Range, the water slowly filters through layers of rock, naturally enriched with a balanced composition of valuable minerals before emerging at the spring. Every drop represents not only the purity of nature but also the wisdom of time—true “Jewels in the Rock,” carrying nature’s original energy.

Building upon this enduring natural heritage, Danh Thanh embarks on a new journey. By combining its naturally mineral-rich water with electrolytes and a powerful blend of Vitamins B3, B6, and B12, the company proudly introduces Danh Thanh Sport Drink—Vietnam’s first sports mineral water, created for individuals who embrace movement, thrive on challenges, and constantly push beyond their limits.

In June, Khanh Hoa Mineral Water Joint Stock Company officially launched Danh Thanh Sport Drink, introducing Vietnam’s first sports mineral water and pioneering a new category in the country’s beverage industry.

What sets Danh Thanh Sport Drink apart is its product philosophy: starting with nature. While many sports drinks rely primarily on artificially added electrolytes, Danh Thanh harnesses the unique advantages of its millions-of-years-old natural mineral source to create a truly differentiated hydration solution.

The product is built upon four essential pillars: hydration, natural mineral replenishment, electrolyte restoration, and B-vitamin support. Naturally rich in Sodium, Potassium, Calcium, and other essential trace minerals, Danh Thanh Sport Drink helps restore the body’s hydration and electrolyte balance after physical activity.

One of its standout ingredients is Metasilicic Acid (H₂SiO₃)—a rare mineral naturally present in the Danh Thanh spring. This valuable mineral may help support joint fluid health, reduce friction between bones during movement, promote collagen synthesis, strengthen connective tissues, and contribute to healthier skin.

Hydration, Electrolytes, and Natural Energy Recovery

Complementing its natural mineral profile is a carefully selected blend of Vitamins B3, B6, and B12. Vitamin B3 supports the conversion of carbohydrates into energy, Vitamin B6 helps release stored glycogen to enhance endurance and reduce fatigue, while Vitamin B12 contributes to red blood cell formation, improving oxygen transport to muscles and supporting faster recovery after exercise or physically demanding work.

Together, these nutrients make Danh Thanh Sport Drink an effective solution for rehydration, mineral replenishment, electrolyte recovery, and energy restoration, helping consumers recharge after intense physical activity.

Beyond its nutritional benefits, Danh Thanh Sport Drink also stands out through a meaningful and contemporary visual identity. At the heart of the bottle design is the iconic “S” symbol, representing the continuous flow of energy.

The letter S embodies multiple meanings: Sport, reflecting an active lifestyle; Super, symbolizing exceptional performance; Strong, representing resilience and endurance; and the graceful silhouette of Vietnam itself. Inspired by the fluid yet powerful movement of natural mineral water, the symbol perfectly expresses the connection between nature, humanity, and the relentless pursuit of progress.

Danh Thanh Sport Drink is available in two refreshing flavors designed to suit different occasions and consumer preferences.

The Original flavor delivers a light, clean, and naturally balanced taste that is ideal for everyday hydration. Meanwhile, the Salted Lime flavor offers a vibrant, refreshing profile inspired by Vietnamese taste preferences, making it especially enjoyable after sports, outdoor activities, or physically demanding work.

2 flavors of Đảnh Thạnh Sport Drink: The Origianl Flavor and The Salted Lime Flavor

The launch of Danh Thanh Sport Drink represents far more than the addition of a new product to the portfolio of Khanh Hoa Mineral Water Joint Stock Company. It marks the beginning of an entirely new segment within Vietnam’s beverage market.

Built upon a natural mineral source that has been carefully preserved for more than three decades, the company has developed a comprehensive hydration solution that combines natural minerals, electrolytes, and energy support to meet the needs of today’s active lifestyles.

Carrying the message “Energy from the Jewel in the Rock – Endurance to Break Through,” Danh Thanh Sport Drink is more than just a refreshing beverage. It is the embodiment of millions of years of nature’s craftsmanship, awakened through modern science to empower those who never stop moving and are always ready to conquer new challenges. More importantly, it represents Danh Thanh’s continued commitment to innovation, bringing the extraordinary value of Vietnam’s natural mineral resources into the world of sports, performance, and active living.

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WestFood Celebrates 23rd Anniversary: Creating Value – Building a Sustainable Future https://fitgroup.com.vn/westfood-celebrates-23rd-anniversary-creating-value-building-a-sustainable-future/ Tue, 23 Jun 2026 07:22:58 +0000 https://fitgroup.com.vn/?p=17425 On June 18, 2026, WestFood Joint Stock Company celebrated its 23rd anniversary in a warm, formal, and meaningful ceremony. The event provided an opportunity for employees to reflect on the company’s remarkable development journey, while sharing pride in the achievements accomplished over more than two decades of growth.

Over the past 23 years, WestFood has steadily established itself as one of Vietnam’s leading exporters of processed agricultural products. From its humble beginnings, the company has continuously innovated, strengthened its production capacity, expanded into international markets, and successfully introduced Vietnamese agricultural products to consumers around the world.

This journey has been built on perseverance, innovation, and the unwavering dedication of generations of employees. Their collective commitment and determination have formed a solid foundation, enabling WestFood to overcome market challenges, adapt to increasingly stringent international standards, and sustain its growth momentum over the years.

A meaningful highlight of the celebration was the recognition ceremony honoring employees with 5, 10, 15, and 20 years of service. Commemorative awards and gifts were presented not only as a token of appreciation for their long-standing contributions but also as a reflection of the Board of Directors’ gratitude to those who have accompanied WestFood throughout its development.

“Every employee being recognized today is an indispensable part of WestFood’s 23-year journey. Their dedication, loyalty, and strong sense of responsibility have helped build a united, experienced workforce that is always ready to embrace new challenges,” said Ms. Nguyen Thi Minh Nguyet, Chairwoman of the Board and Chief Executive Officer of WestFood.

The year 2025 marked a significant milestone in WestFood’s development with the official inauguration of the WestFood Hau Giang Factory. As one of the company’s key investment projects, the new facility represents a major advancement in production capacity, processing technology, and the ability to meet the increasingly demanding requirements of international markets.

The commissioning of the new factory has not only expanded WestFood’s production capabilities but has also laid a strong foundation for further market expansion, enhanced competitiveness, and the pursuit of new growth opportunities. It stands as clear evidence of the company’s long-term investment strategy, forward-looking vision, and commitment to sustainable development.

As it enters its 23rd year, WestFood continues to pursue ambitious goals with an enduring spirit of innovation. While new opportunities and challenges lie ahead, the company is confident that, with the strong foundation built over more than two decades and the continued support of its employees, customers, and partners, it will achieve new milestones and create greater value for the community, its stakeholders, and Vietnam’s agricultural sector.

Twenty-three years is a journey to be proud of. Empowered by the strength it has cultivated over time, WestFood is ready to take the next steps in its development, further reinforcing its position as a dynamic, sustainable Vietnamese enterprise committed to continuous growth.

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F.I.T Champion Q1 2026: A Courageous Start, A Path to Success https://fitgroup.com.vn/f-i-t-champion-q1-2026-a-courageous-start-a-path-to-success/ Fri, 19 Jun 2026 02:06:15 +0000 https://fitgroup.com.vn/?p=17412 Launching 2026 under the theme “A Bold Beginning, Leading the Way to Success,” the F.I.T Champion Q1 2026 Recognition Ceremony was held across F.I.T Group’s locations in Hanoi, Ho Chi Minh City, Vinh Long, and Khanh Hoa. The event honored outstanding sales performers from Benovas Medical Devices and Vikoda, recognizing their exceptional contributions to the Group’s growth journey.

Building on the success of previous seasons, F.I.T Champion continues to strengthen its position as F.I.T Group’s flagship sales recognition program. The Q1 2026 awards ceremony not only celebrated remarkable achievements at the start of the new year but also paid tribute to the sales champions who directly contributed to revenue growth and the overall development of the Group. More importantly, the program serves as an ongoing source of motivation, inspiring sales teams across the organization to pursue even greater accomplishments in the coming quarters.

The ceremony was attended by Mr. Nguyen Van Sang, Chairman of the Board of Directors of F.I.T Group, along with the Group’s leadership team and employees, especially members of the sales force from across the organization.

The outstanding individuals honored at F.I.T Champion Q1/2026 include:

  • Mr. Nguyen Van Thanh – Key Account Manager, Benovas Medical Devices: 139% KPI achievement.
  • Mr. Nguyen Quoc Dat – Sales Representative, Central Region 1A, Vikoda: 124% KPI achievement.
  • Ms. Tran Thi Thanh – Key Account Sales Representative, Southern Region, Vikoda: 159% KPI achievement.
  • Ms. Nguyen Thi Thanh Truc – Key Account Sales Representative, Southern Region, Vikoda: 101% KPI achievement, recipient of the F.I.T Champion Q1 2026 Encouragement Award.

Notably, Mr. Nguyen Quoc Dat (Vikoda) was recognized as an F.I.T Champion for the fifth time, having previously earned four quarterly titles and one annual championship.

In recognition of their exceptional achievements, the champions were presented with certificates of merit, F.I.T Champion medals, commemorative trophies, and valuable rewards as a well-deserved acknowledgment of their determination, resilience, and relentless pursuit of excellence.

Speaking at the ceremony, Ms. Vu Thi Minh Hoai, Chief Executive Officer of F.I.T Group, expressed her delight at the outstanding results achieved during the first quarter. She also shared her expectation that the coming quarters will see even more outstanding performers emerging from all member companies. In addition, she encouraged the sales force to maintain their perseverance, continuously push beyond their limits, and strive for even greater success.

Benovas Medical Devices Celebrates Its First-Ever F.I.T Champion

Q1 2026 marked a significant milestone as Benovas Medical Devices celebrated its first-ever F.I.T Champion. With an impressive 139% KPI achievement, Mr. Nguyen Van Thanh became one of this season’s champions.

Reflecting on this accomplishment, Mr. Thanh shared that the achievement was not only the result of his personal efforts but also a testament to the strategic direction of the leadership team and the unwavering support of his colleagues. He reaffirmed Benovas Medical Devices’ commitment to achieving even greater milestones in the coming quarters while continuing to provide high-quality medical devices that serve partners, patients, and the community, contributing to the sustainable development of society.

Continuing the Mission of Honoring Sales Excellence

F.I.T Champion remains committed to its mission of discovering and recognizing outstanding sales champions in future seasons.

As F.I.T Group’s annual recognition program dedicated to the Sales Division, F.I.T Champion honors individuals and teams that achieve exceptional quarterly and annual performance. Beyond celebrating excellence, the program fosters a positive competitive culture, inspires healthy competition, and creates sustainable motivation for growth across every business unit.

Through this initiative, F.I.T Champion continues to reinforce its important role in realizing F.I.T Group’s vision of becoming a prosperous, diversified corporation that delivers differentiated, premium, and industry-leading products and services, while serving as a destination for exceptional talent and earning lasting recognition from society.

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Vikoda Partners with the 2nd HNGA Junior Open Championship 2026 – Powering the Next Generation of Young Golf Talents https://fitgroup.com.vn/vikoda-partners-with-the-2nd-hnga-junior-open-championship-2026-powering-the-next-generation-of-young-golf-talents/ Wed, 17 Jun 2026 09:19:13 +0000 https://fitgroup.com.vn/?p=17455 In June 2026, Vikoda proudly sponsored the 2nd HNGA Junior Open Championship 2026, held at Sky Lake Resort & Golf Club, Hanoi. Featuring hundreds of powerful swings, thrilling head-to-head competitions, and inspiring breakthrough moments, the tournament delivered an unforgettable experience while contributing to the continued growth of junior golf in Vietnam.

As the tournament’s Official Beverage Sponsor, Vikoda was honored to help fuel young athletes throughout their competitive journey. By providing natural alkaline mineral water, the brand supported players in staying hydrated and replenishing essential minerals during long hours on the course. More importantly, Vikoda’s presence reflected its long-term commitment to promoting sports, enhancing community well-being, and inspiring healthier, more active lifestyles.

Vikoda Proudly Supports the 2nd HNGA Junior Open Championship 2026

Golf is a sport that demands a unique combination of physical endurance, technical precision, mental focus, and competitive resilience. Throughout a round that can last several hours, maintaining proper hydration and physical balance plays a crucial role in helping golfers stay alert, consistent, and ready for every shot. This is especially important for young athletes, for whom adequate hydration is essential to sustaining performance and unlocking their full potential.

With its naturally alkaline pH of 9.0, Vikoda Natural Alkaline Mineral Water does more than simply quench thirst. Rich in naturally occurring minerals, it helps replenish the body and restore balance after physical activity. On the golf course, every bottle of Vikoda represented practical support—empowering young golfers to maintain peak performance, embrace every challenge with confidence, and pursue new milestones.

Behind every bottle of Vikoda lies a commitment to preserving nature’s original purity, embodied in the brand’s “5 Good Values” quality standard—its unwavering promise to consumers.

Alongside Vikoda, Danh Thanh Sport Drink, a new product from Khanh Hoa Mineral Water Joint Stock Company, also accompanied the tournament, providing hydration and essential minerals to support the young golfers throughout the competition.

The foundation of Vikoda’s quality begins with its exceptionally pure natural mineral water, sourced directly from the Danh Thanh Natural Alkaline Mineral Spring. Protected within a 35-hectare conservation zone, the spring remains preserved in its original state, ensuring exceptional purity from the source. The mineral water is extracted, processed, and bottled directly at the spring under a stringent, closed-loop quality control system before reaching consumers.

One of Vikoda’s defining characteristics is its naturally balanced alkaline pH of 9.0. Formed through the natural filtration process as water passes through geological layers and absorbs valuable minerals, this natural alkalinity may help neutralize excess stomach acid, support the body’s internal balance, and make Vikoda an ideal choice for everyday hydration.

Beyond its natural alkalinity, Vikoda also retains a rich profile of essential trace minerals, with a Total Dissolved Solids (TDS) level ranging from 100–400 mg/L. These include naturally occurring minerals such as H₂SiO₃, HCO₃⁻, Na⁺, K⁺, and Ca²⁺, which play important roles in metabolism, maintaining normal bodily functions, and supporting overall wellness. The harmonious combination of natural alkalinity and balanced mineral content is what distinguishes Vikoda in the premium drinking water market.

Supporting Young Golfers on Their Journey to Excellence

Through its partnership with the 2nd HNGA Junior Open Championship 2026, Vikoda hopes to contribute to building a professional and healthy competitive environment where young golfers can develop not only their technical skills but also resilience, confidence, and sportsmanship. Every step forward on the course reflects countless hours of dedication, unwavering determination, and the courage to push beyond personal limits.

Although the three-day tournament has concluded, the remarkable swings, relentless determination, and inspiring spirit demonstrated by these young athletes continue to leave a lasting impression. Vikoda is proud to have been part of their journey—providing natural mineral hydration, sustaining endurance, and standing alongside the next generation of golfing talent as they strive for even greater achievements.

Rooted in the exceptional natural alkaline mineral source of Danh Thanh, guided by its “5 Good Values” quality commitment, and driven by its vision of becoming a leading provider of outstanding health and wellness products and services while cultivating talent and earning the trust of society, Vikoda will continue supporting sporting initiatives that promote public health and inspire balanced, active, and healthy lifestyles. At the same time, the brand remains committed to nurturing young talents with both physical strength and mental resilience, empowering them to contribute meaningfully to the future of Vietnam.

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WestFood Participates in Seoul Food 2026, Expanding Global Networking and Partnership Opportunities https://fitgroup.com.vn/westfood-participates-in-seoul-food-2026-expanding-global-networking-and-partnership-opportunities/ Tue, 16 Jun 2026 07:26:01 +0000 https://fitgroup.com.vn/?p=17427 From June 9–12, 2026, WestFood Joint Stock Company participated in Seoul Food 2026, one of South Korea’s most prestigious international trade exhibitions for the food and beverage industry. The WestFood delegation was led by Ms. Nguyen Thi Thanh Ha, Chief Operating Officer.

The exhibition brought together a large number of food manufacturers, distributors, trading partners, and industry professionals from around the world, providing an excellent platform for international business networking and collaboration. During the event, WestFood showcased its flagship product portfolio while welcoming numerous visitors to its booth to explore its products and discuss potential business opportunities.

As global consumer demand continues to shift toward convenient, high-quality food products with clear traceability, WestFood’s participation in Seoul Food 2026 represented an important opportunity to introduce Vietnam’s strengths in value-added agricultural processing to international partners. With a strategic focus on tropical fruit products, WestFood not only offers diverse product solutions to global markets but also contributes to enhancing the international value and recognition of Vietnamese agricultural products.

At the WestFood booth, products were presented through a fresh and modern display that embodied the company’s brand spirit as the “Vietnam Ambassador of Tropical Fruits.” This vision reflects WestFood’s long-term commitment to bringing Vietnam’s signature tropical fruits closer to consumers worldwide through consistent product quality, reliable manufacturing capabilities, and the capacity to meet the evolving demands of export markets.

Beyond product promotion, participation in Seoul Food 2026 also enabled WestFood to gain valuable insights into emerging consumer trends, market demands, and evolving international standards. Through direct discussions with visitors and business partners, the company further expanded its professional network, identified potential partners, and explored new opportunities for collaboration in the food processing industry, particularly in tropical fruit products—one of Vietnam’s greatest competitive advantages.

The event once again demonstrated WestFood’s commitment to international integration, strengthening its competitive capabilities, and expanding its export markets. Backed by a solid foundation in manufacturing, food processing, and product development, WestFood continues to reinforce its position as a trusted Vietnamese food processor while promoting the image of high-quality Vietnamese agricultural products on the global stage.

Through continuous innovation in production, product development, and market expansion, WestFood remains committed to bringing Vietnamese tropical fruits to consumers around the world. Its participation in Seoul Food 2026 marks another milestone in the company’s international trade journey and reflects its long-term commitment to enhancing the value of Vietnamese agricultural products, strengthening partnerships with global stakeholders, and contributing to the sustainable development of Vietnam’s food industry.

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Vikoda Brings “Back to the Source of Wellness” to Life Through an Immersive Factory Tour with KOLs https://fitgroup.com.vn/__trashed-2/ Mon, 15 Jun 2026 02:25:48 +0000 https://fitgroup.com.vn/?p=17405 With the vision of bringing consumers closer to the authentic value of natural alkaline mineral water, Khanh Hoa Mineral Water Joint Stock Company – Vikoda organized the experiential program “Back to the Source of Wellness – A Journey to Discover Nature’s Finest” at the Danh Thanh – Vikoda Factory in Khanh Hoa Province. The event welcomed renowned personalities, including actress Diep Lam Anh and MC Thanh Thanh Huyen, offering an exclusive behind-the-scenes experience that allowed guests to gain deeper insights into the origin, extraction process, and production of Vikoda’s natural mineral water.

Diep Lam Anh and Thanh Thanh Huyen Join the “Back to the Source of Wellness” Experience

Throughout the program, guests were warmly welcomed by Vikoda representatives, who introduced the company’s history, development journey, and the core values that have shaped the brand over more than three decades. Beyond presentations, participants were invited to visit the natural mineral spring itself—the birthplace of every bottle of Vikoda and the heart of the brand’s commitment to preserving nature’s original gifts.

Exploring the Danh Thanh Natural Mineral Spring

Located in Dien Tho, Khanh Hoa, a region blessed with a rare natural alkaline mineral source, Vikoda has built its heritage around the philosophy of “The Jewel in the Rock.” This philosophy symbolizes nature’s timeless treasures—pure, authentic values that have been carefully preserved, refined, and elevated over millions of years.

It is from this extraordinary mineral spring that Vikoda has continuously developed products designed to promote health, balance, and well-being for modern consumers.

During the visit, Diep Lam Anh and Thanh Thanh Huyen learned about the geological story behind the Danh Thanh natural alkaline mineral source, explored its unique mineral composition, and gained a deeper appreciation for the remarkable natural processes that create every drop of Vikoda mineral water. The experience became a defining highlight of the “Back to the Source of Wellness” journey, allowing guests to see beyond the product itself and understand the sustainable values behind each bottle.

In addition to exploring the natural mineral source, guests toured Vikoda’s manufacturing facilities and experienced the brand’s product portfolio firsthand. Through a close look at the company’s quality control systems, production standards, and rigorous processes for preserving the integrity of its natural mineral water, the KOLs gained valuable insights into Vikoda’s long-term investment in delivering premium-quality products to consumers.

At the factory showroom, Diep Lam Anh and Thanh Thanh Huyen also had the opportunity to experience Vikoda products while discovering the brand’s diverse portfolio and commitment to wellness.

More than a factory visit, “Back to the Source of Wellness – A Journey to Discover Nature’s Finest” was designed as a meaningful brand experience that connected Vikoda with the community through authentic, engaging, and memorable interactions. The participation of Diep Lam Anh, Thanh Thanh Huyen, and their team helped amplify Vikoda’s message of proactive healthy living, encouraging consumers to choose high-quality products while appreciating the enduring value of nature’s original gifts.

For more than 36 years, Vikoda has remained steadfast in its commitment to quality, placing consumer health at the center of its development while pursuing sustainable growth. Drawing upon the rare natural mineral resources of Khanh Hoa, the company continues to invest in advanced production technologies and meaningful consumer experiences that strengthen confidence in high-quality Vietnamese products.

The program also created opportunities for open dialogue, where Vikoda representatives shared the brand’s philosophy, development journey, and long-term commitment to community health.

This experiential journey reflects Vikoda’s ongoing efforts to bring its brand story closer to the public. By opening the doors of the Danh Thanh – Vikoda Factory, the company not only introduced visitors to one of Vietnam’s most valuable natural mineral resources but also reaffirmed its role as a resilient Vietnamese enterprise dedicated to creating lasting value for public health.

Looking ahead, Vikoda remains committed to inspiring healthier, more balanced, and more proactive lifestyles while elevating the value of Vietnam’s natural mineral resources through exceptional product quality, meaningful brand experiences, and impactful community engagement initiatives.

 

 

 

 

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WestFood Welcomes Delegations from the Departments of Industry and Trade of Hanoi and Can Tho to Strengthen North–South Agricultural Supply Chain Cooperation https://fitgroup.com.vn/westfood-welcomes-delegations-from-the-departments-of-industry-and-trade-of-hanoi-and-can-tho-to-strengthen-north-south-agricultural-supply-chain-cooperation/ Thu, 11 Jun 2026 07:28:29 +0000 https://fitgroup.com.vn/?p=17429 On June 7, delegations from the Department of Industry and Trade of Can Tho City and the Department of Industry and Trade of Hanoi visited and held a working session with WestFood Joint Stock Company. The visit was part of a supply-demand connectivity and investment cooperation program between the two localities, aimed at building a sustainable North–South economic value chain spanning production, processing, logistics, consumption, and export.

During the meeting, the parties discussed opportunities to strengthen cooperation in developing agricultural value chains and enhancing connectivity between raw material areas in the Mekong Delta and the major consumer market in Hanoi. With its advanced processing capabilities, extensive export experience, and internationally certified quality management system, WestFood was proposed as the representative enterprise of Can Tho City to participate in this collaborative initiative.

Representatives of the visiting delegation highly appreciated WestFood’s role in enhancing the value of Vietnamese agricultural products through processing, preservation, and export activities. The company is expected to serve as an important bridge, helping high-quality agricultural products from the Mekong Delta gain broader access to modern distribution systems and consumers in Northern Vietnam.

The cooperation framework between the two cities will enable Hanoi to support the distribution of Can Tho’s key products—including premium rice, seafood, fresh fruits, processed foods, and OCOP products—through its modern retail network. More than 100 tons of agricultural products from Can Tho are expected to be introduced to the Hanoi market in the near future.

In parallel with market connectivity activities, the two localities will also collaborate on promotional programs showcasing specialty products from the Mekong Delta at major retail chains, helping to strengthen brand recognition and expand market opportunities for agricultural producers and food processors.

Sharing at the meeting, Ms. Nguyen Thi Minh Nguyet, Chairwoman of the Board and Chief Executive Officer of WestFood, said: “We are honored to be selected as the representative enterprise of Can Tho City in this program. This is not only an opportunity for WestFood to expand business cooperation but also a responsibility to work alongside the local authorities in promoting agricultural consumption, enhancing supply chain value, and contributing to regional economic development.”

As a company with many years of experience in frozen fruit and vegetable processing and food exports, WestFood has consistently invested in modern technology, improved product quality, and developed sustainable raw material areas. Its participation in the Hanoi–Can Tho cooperation program aligns with the company’s long-term development strategy while creating greater opportunities to strengthen partnerships within the domestic market.

The visit by the Departments of Industry and Trade of Can Tho and Hanoi marks another milestone in the growing cooperation between the two cities and lays the foundation for establishing effective economic linkages between Southern and Northern Vietnam. As the representative enterprise participating in the program, WestFood looks forward to leveraging its strengths in agricultural processing to bring more high-quality Vietnamese products to consumers both domestically and internationally.

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Internal Newsletter No.39 https://fitgroup.com.vn/internal-newsletter-no-39/ Wed, 10 Jun 2026 06:06:05 +0000 https://fitgroup.com.vn/?p=17438
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DCL and BMD Connect with Young Talent at the 2026 Career Fair https://fitgroup.com.vn/dcl-and-bmd-connect-with-young-talent-at-the-2026-career-fair/ Tue, 02 Jun 2026 07:31:08 +0000 https://fitgroup.com.vn/?p=17431 On May 31, 2026, Cuu Long Pharmaceutical Joint Stock Company (DCL) and Benovas Medical Devices Joint Stock Company (BMD) participated in the 2026 Career Fair at Vinh Long University of Technology Education. The event served as an important platform connecting universities, businesses, and students, creating employment opportunities, providing career guidance, and contributing to the development of a highly skilled workforce for the Mekong Delta region.

Through their recruitment and career consulting booth, DCL and BMD attracted a large number of students interested in learning about the companies’ working environment, career opportunities, and talent development programs. Representatives from both companies engaged directly with students, answered their questions, and shared practical career insights to help them better prepare for their professional journeys.

As the labor market increasingly demands professionals with strong expertise, innovative thinking, and adaptability, strengthening collaboration between businesses and educational institutions has become essential to bridging the gap between academic knowledge and industry practice. By participating in the Career Fair, DCL and BMD not only sought promising candidates but also reaffirmed their commitment to supporting young professionals as they begin their careers.

A representative of DCL shared: “People are always our company’s most valuable asset. We believe that sustainable development can only be achieved through a workforce that is capable, passionate, and committed to continuous learning. Therefore, DCL consistently invests in human capital, fosters a professional working environment, and creates opportunities for every employee to maximize their potential.”

DCL and BMD regard human resources as the cornerstone of their long-term development strategies. Beyond recruitment, both companies have established comprehensive training programs, competency development initiatives, and clear career progression pathways, enabling employees to continuously enhance their capabilities and build long-term careers within the organization.

Participation in the Career Fair at Vinh Long University of Technology Education further demonstrated DCL’s and BMD’s commitment to collaborating with educational institutions to help develop high-quality human resources for the local community and the healthcare industry. The event also provided an opportunity for both companies to connect with talented, dynamic, and ambitious young individuals who will contribute to their future growth strategies.

Looking ahead, DCL and BMD will continue expanding partnerships with universities and colleges across Vietnam, strengthening the connection between academia and industry. Guided by a people-centered philosophy, both companies remain committed to creating a workplace where every individual has the opportunity to learn, grow, and contribute to the organization’s long-term success.

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